What to expect when you work with Pocket Marketing

I began Pocket Marketing to offer businesses a different option. One where you get clear direction, clarity and planning around marketing strategies, and expert assistance across marketing the whole business.

I can handle the functions you and your staff don’t have time for, like running your social media marketing, content marketing, email campaigns, and Facebook Ads, as well as ongoing marketing support in the form of 1:1 coaching and consulting.

I hold true to my values and stick to the following principals when working with your business.

Authenticity

You need a working relationship which means you need a connection with that person. For that to happen, we must be ourselves and ensure our personality and process are visible. Part of that is doing away with unnecessary jargon. I’ll always be myself, so if you don’t connect with me, that’s OK!

Honesty

Honesty and trust go hand in hand. If I’m working for you, you trust me to get the work done on time and within budget. If I don’t think something will work, I’ll say so. There’s no point in spending money in areas that won’t get the result you want.

Upfront pricing

Budgets are important, and I always advocate budgeting for your marketing activities. If you don’t know what something costs, you can’t plan. That’s why I’m upfront with my packages and pricing. It saves both parties time.

Maria Page from Pocket Marketing holding her phone

Marketing is harder than you think!

It’s not just about looking at one element of marketing in isolation. Marketing starts with a strategy, leads into a plan and requires a multifaceted approach. 

With Pocket Marketing, your business gets assistance to:

  • Understand how your business operates and what your goals & objectives are

  • Identify the gaps in your marketing activities & where you can make improvements to achieve growth.

  • Identify target customers & ensure consistent brand messaging.

  • Provide insight and expertise on the best value marketing activities for your business that get you seen by your target customers.

  • Work with me for ongoing monthly marketing support for guidance and direction on marketing campaigns.

  • Plan and prioritise your marketing activities, so you know what to complete each week and month.

  • Work with you & your business either in person or remotely.


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view of mount maunganui from the top of Mauao

You’re in business but marketing is:

  • Unplanned with no strategy or structure in place

  • Not prioritised, but you understand the importance of ensuring your brand is present and always talking to your customers (existing and new)

  • Difficult to ‘get done’ because you’re time poor

  • Too complicated, making it difficult to understand where to start

  • Focused on social media, and you feel there should be a better plan in place

Pocket Marketing is your outsourced marketing option focused on strategy, planning and implementation.

Pocket Marketing's Instagram feed

Digital Marketing that works for your business

Marketing should always be about building brand awareness, utilising short-term and long-term marketing tactics and working with an overall game plan in place.

To grow your business, planned and consistent marketing will ensure your brand is always present in your customers’ minds and, therefore, more likely to be chosen over your competitors. 

Finding out what’s best for your business

Understanding the best marketing practices needed for your business is the first step towards a great strategy and plan.

I dive into business, where it is at right now, and your future goals and plans. I’ll look at current marketing practices and how its performing and talk about options that might work for you. Underpinning everything I do is clear, strategic thinking and a down-to-earth understanding of your time, budget and resources.

Your small business marketing solution

Small business marketing consultant

Pocket Marketing is about making marketing easy for businesses, providing another option to marketing that focuses on strategy, planning and implementation but without the commitment of a permanent employee. 

You get the best of both worlds. Support with marketing tasks and advice and experience across a range of areas.

Testimonial

I am a small business that is great at what I do but is hopeless in the marketing space. I had a great experience with pocket marketing. They helped me build a game plan and gave me the confidence to reach a wider audience. I look forward to working with them again for my marketing needs.

Anna Veal - Fresh Coaching